TITLE: SENIOR STRATEGIST
REPORTING TO: SUPERVISOR OR ASSOCIATE DIRECTOR
OVERALL RESPONSIBILITIES
The Senior Strategist is responsible for providing strategic insight across all media into a client’s business in order to develop the most creative and cost effective and efficient media communication plan.
He/she is also responsible for building and maintaining the client relationship and internal relationships with account group and buyers.
CHARACTERISTICS YOU HOLD
Flexible, professional, great communicator, positive, passionate, possesses EI, creative thinker team player, challenger, proactive, patient, results oriented, confident, accurate, detailed, accountable, adaptive, curious, active listener, analytical.
WHAT YOUR DAY WILL LOOK LIKE
▪ Train and mentor juniors and manage their day-to-day workload
▪ Develop strategic media POV’s and hone your writing skills
▪ Develop creative media plans according to strategy, considering all potential media vehicles (Digital, Search, social, broadcast, print, OOO, etc.)
▪ Present media plans to client
▪ Ensure execution of plans
▪ Assume ownership of plan revisions due to budget or strategic changes
▪ Build solid relationship with buyers and account groups
▪ Assist Strategy Supervisor on client deliverables
▪ Liaise directly with clients
▪ Negotiate media rates with suppliers
▪ Use of OMD Design in strategy planning
▪ Broaden knowledge and understanding of partner agency disciplines
▪ Utilize all available (industry) media measurement tools
▪ Sound understanding of Media Research Tools (Omni)
▪ Participation in all relevant corporate training
DEVELOPMENTAL TRAINING
▪ Gain further insight into client’s business (sales, economical, competitive)
▪ Understanding of markets/media/buying conditions
▪ Continual mentoring of juniors
▪ Delegating skills
▪ Solidify strategic skills
▪ Solidify negotiating skills
▪ Solidify business writing skills
▪ Refine presentations skills
▪ Attend industry media functions as an ambassador of OMD
▪ Volunteer for agency/department projects that interests you.
OMD is a great place to work with friendly and dynamic team members who are committed to creating a fantastic culture. Of course, we continue to work from home and staying very well connected. Some perks we offer are:
• Virtual Monthly Town Hall Meetings
• Comprehensive in-house training program
• Full complement of health benefits (My FlexBenefits@OMD)
• Flex Work Arrangement and Work Life Balance initiatives
• “Special Days” (extra time-off days around statutory long weekends)
• Rewards & Recognition program when you go above and beyond the call of duty
OMD is committed to providing a diverse, inclusive, and safe work environment. We accommodate employees in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.
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